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Posted on February 22, 2017
iFocus Insights

Let's say a potential customer drives by your dealership every day on their way to and from work; how do you let them know about the discount that you're running on oil changes when they can use it? Or your restaurant is just around the corner from a busy shopping area, and you'd like to tempt some new customers with a coupon for a free appetizer. These days, we already know that mobile marketing is where it's at when it...

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Posted on February 1, 2017
iFocus Insights

By now you've probably heard the phrase "content is king," but when it comes to maximizing SEO, content can take many forms, from product pages to blogs, articles to whitepapers, infographics to videos. One thing that just about every piece of content has in common is that a fair amount of work usually goes into putting it together, so before you spend a lot of time and energy creating content to attract more business and improve your position within the...

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